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Best Betting Site UK: Top Online Bookmakers

Before joining any bookmaker on the market, knowing what a bookmaker is essential. Also known as a sportsbook or a UK online betting sites, the operator’s job is to facilitate best sports betting.  They can do it by adding competitive odds, offering generous and exciting sports welcome bonuses, and paying out the winnings. So, continue reading our review to find out about Best Betting Site UK.

By joining online sports betting sites UK, users will place their bets on various sports authorised under the Gambling Commission UK. Moreover, the numerous formats available for betting make the sportsbook’s job different than ever before.

That said, see our selection of top bookmaker bonuses of the moment in the table below and pick the one that is right for you. And don’t worry, all of them have a licence from the UK Gambling Commission.

Top Bookmaker Bonuses For July 2022 (Advertising disclosure*)

New customers only | Commercial content | 18+ age limit |  | T&Cs apply
Open Account Offer - Bet £10 and Get £50 in Free Bets
Bet £10 & Get £50 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
Use This Bonuscode
Bet £/€10 Get £/€30 + £/€10 Casino bonus
Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions & full T&C apply.
Bet £20 get £50 + 50 Free Spins
18+ New customers only. Opt in, bet £20 at odds of 2.00+ within 7 days of registering, no cashout. Get 4x £10 Free Bets, set events at odds 2.00+. Plus a £10 Slot Bonus, selected games, wager 20x to withdraw max £250. Plus 50 Free Spins. Bonuses & Free Spins expire in 7 days. Card payments only. T&Cs apply | | Please gamble responsibly.
Bet £10 Get £10
New UK customers (Excluding NI) only. Mobile exclusive. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Payment method restrictions. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply
Bet £10 Get £30 + £10 Casino
KEY T&C: 18+ New customers only. Minimum deposit £10. Place a £10+ bet on football of odds 1/1 (2.00) or greater to receive your £30 in football free bets once qualifying bet is settled. Free bets valid for 7 days. £10 Casino bonus will be credited the day after you have deposited.Casino bonus must be wagered at least 50x before any withdrawals can take place. Full T&Cs apply.
Bet £10 Get £60 in Bonuses
New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 10 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
Paddy Power
New customers only. Place your FIRST bet on any Football market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.
Bet £10, Get £20 In Free Bets
Key T&Cs: *New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from crediting (ex. E/Ws & Multiples), stakes not returned. Click here for Rules & Exclusions. Bet Responsibly. 18+
William Hill
Bet £10 get £30
*New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.
Use This Bonuscode
Deposit £10, get £30 in free bets
New UK, IE & Malta users only. Min. £10/€10 first deposit only using Debit Card or Trustly. Free bets expire in 90 days. T&Cs apply.
Use This Bonuscode
Bet Anything Get £30
New customers only. First single & e/w bet only. 5p minimum stake. 3 x £10 bet tokens. Free bet stakes not included in returns. Free bets exclude virtuals. Free bets are non withdrawable. No free bet expiry. Eligibility restrictions and further t&cs apply. 18+.
BET £10 GET £15
T&C: 18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible.
Get a £5 Free Bet when you place a £10 Acca bet each week this Summer on Football
Customers must place an acca of at least £10 on any English leagues with 4 selections or more min odds 1/2 (1.5) per selection/ £5 Free Bet will be given on settlement/ Valid once a week until 1st August 2022/ Terms and Conditions Apply
Money back as a free bet if your First bet Loses - Up to £30
The user must enter Bonus Code ‘MATCHBOOK30’ during registration. Minimum Odds of 1.8 for first bet to qualify. Losses will be refunded on first bet only, as a free bet - up to £30. Users cannot back and lay the same selection on the first bet.. Only open to users who deposit via debit card. New Customers Only. 18+. Be Gamble Aware.
Use This Bonuscode
200% BONUS UP TO £200
Key Terms: Wager the bonus amount 5x within 7 days on Sports to release your Bonus. Bonus equal to 200% of qualifying deposit - up to £200. Bonus credited in real money without wagering requirements.
18+ New UK & ROI Customers only. Min deposit £5. Min first £5 bet at minimum odds 1/2 to qualify for 1x 20 free bet. Certain deposit methods and bet types excl. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Get 0% commission for 60 days or a £20 cash refund
New customers only. Use code COMMFREE to trade with 0% for 60 days OR code SMK20 to get a £20 / €20 cash refund. Min. £10/€10 first deposit only using Card or Instant Banking. Cash refund expires in 7 days. Full T&Cs apply.
Use This Bonuscode
GET £30 IN FREE BETS When you place a £10 bet on Sportsbook
KEY T&C: Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly
£10 Free Bet
18+. New depositing customers within 30 days from registration. Promotion valid from 20/06/2022 until further notice. Bonus code SBWB10 required during the first deposit. First deposit min. £10. Bet min. £10 on any sports-related markets, single or accumulator bets, pre-match or in-play, with min. odds of 1/2. Free bet of £10, credited within 48 hours, valid for 30 days, for any sport. No wagering requirements on the free bet winnings. Free bet stakes not included in any subsequent winnings. Deposit method restrictions apply. Full T&Cs apply.
£30 Matched Free Bet if your first Football Acca loses
New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. Debit card deposits only. This is offer is valid for 7 days from your new account being registered. 18+ Full terms apply.
Sign Up To Get Your £20 Backup Bet
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 1/5 (1.5) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
100% profit boost of up to £100 of winnings on first bet - mobile only
Significant terms: T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100.18+
BET £15 GET £10
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply
Virgin Bet
Bet £10 Get £20 in Free Bets
*New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Click here for Rules & Exclusions. Bet Responsibly.
Get up to £50 in FreeBets, an Odds Boost Token, 20 Free Spins and £10 Casino Bonus
18+ | Complete our 4 Welcome Challenges | Get up to £50 in FreeBets, 20 Free Spins (available on Starburst only), an Odds Boost Token and a £10 Casino Bonus (10 x wager) | Rewards valid for limited time only | T&Cs apply
100% up to £50 welcome bonus + 25 spins
18+; New bettors get 100% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded; Free spins validity: 7 days; Free spins max. winnings = £100; See full terms; Terms apply;
Up to £35 in free bets for new accounts
18+. Place a qualifying £25 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. A first free £5 fixed odds bet will be credited upon settlement of the qualifying bet. 4 x following £5 free fixed odds bets will be added to your account on consecutive days. After your first free fixed odds bet you will also get a free £5 Total Goals spread bet. And after your second free fixed odds bet you will also get a second free £5 Total Goals spread bet. You must have a full spread betting account to be able to claim the free Total Goals spread bets. Free bets must be claimed within 28 days of opening. Free bet stake not included in any winnings. Ts&Cs Apply. 18+
Bet £10 get 10£ free bet and £10 bonus free spins
Only available to new, verified customers residing in the UK. Place a first ever sports bet (£10 min. stake; single bets only; min. odds 1.4). Get 2x£5 in free sports bets, £10 in bonus money at Casino and 20 free spins (£0.10 per spin) on eligible NetEnt Slots. Payment method restrictions apply. T&Cs apply. 18+ Please gamble responsibly
Bet £5 Get £30
18+ New Customers opt in, bet £5 & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 35x wagering to withdraw max £250. Bonuses expire in 7 days. Card Payments only. T&Cs Apply. | | Please gamble responsibly
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.

How Do We Choose the Best Betting Site UK? 

We have been in the industry for over 15 years. Therefore, we collected a high-professional team, especially with betting knowledge. We learn about all the features bookmakers offer and give you an honest appraisal by testing all the services.

Choosing the best betting site UK depends on several factors. As a punter, online betting sites should attract you with the best odds, sports betting bonuses, bets refunded, and more.

Check out the best betting site UK and see our selection of top bookmaker bonuses.
So, let’s dive right into how you choose the best bookmaker to join.

The Quality of the Website

One of the most important criteria to consider when choosing a particular UK bookmaker is the quality of the sports betting website itself. It comes without question that players will spend much time on the brand’s website during their betting journey. From registering their accounts to withdrawing their winnings, everything is done on the website. 

With this in mind, the website’s interface design is of great importance. Therefore, bookmakers should make it easy for players to navigate through sports events and place their bets without any issues. This includes the homepage loading time, responsiveness, and more. 

Furthermore, all the top UK betting sites we included in our review have a clear and straightforward interface design.

Having a License

Online punter’s safety and security should be a priority. Therefore, having a license is one of the most important factors for online bookmakers in the UK

Moreover, being a licensed bookmaker will indeed attract more players to their platform. For this reason, users will be sure that the bookmaker will pay out their winnings without any issues. This is why it is encouraged to register your account with a licensed online sports betting site that has undergone a review of their services. 

In addition, if you are interested in joining one of the best betting sites UK, you can choose any of the bookmakers we provide in this article. 

The Welcome Bonus

There is an excellent reason for any player to join a sportsbook. One of the main is the best sign up offers they can get on their sports betting platforms and free bets. It is no surprise that almost all online bookmakers continuously update and provide the best betting sign up offers to attract more players to their platforms.

That said, make sure to always read about the bonus and the terms the new betting site you join offers.

Sports that the Operator Covers

Recently, online sports betting sites have diversified their offerings by adding online casinos and bingo. However, these sportsbooks serve sports enthusiasts the most. With the massive selection of different sports, players can find a wide variety of sports betting types to choose from, depending on the sports events they bet on. 

Additionally, since football is the most important sport in the UK, punters looking to join the betting site in the UK will want to know if the bookmaker they are joining has fantastic football betting.

Furthermore, it doesn’t require you to do much research before joining a particular sportsbook, as they all offer almost the same sports on their platforms. For the most part, you will find sports such as:

In addition, you can also expect the top UK betting site to cover leagues such as:

The Mobile App

By creating an app, sportsbooks can attract more players to their platforms. In fact, punters always enjoy quick ways to place their sports bets. Indeed, this is the main reason why creating an app can is a great decision.

Download the app of your favourite online bookmaker and try online betting

Furthermore, by downloading the betting app, you will be able to enjoy the top bookmaker offers, such as the bookie sign-up offers for a great start. In our article, you can find that the betting sites offer their users a betting app that works seamlessly on Android and iOS devices.

The Sign-Up Process

To make the most of everything the betting site UK has to offer, you need to set up your account first. Additionally, creating your account typically doesn’t need much more than your personal information. Indeed, this is why it is super easy to open an online account:

  1. Generally, you need to head to the bookmaker’s site;
  2. Click on the “Sign up” button;
  3. Fill in the necessary details (name, surname, date of birth, etc.);
  4. Read and accept terms and conditions.

Most importantly, by registering your account on one of the top 10 betting sites we included here, you will undoubtedly get the chance to get the exciting bookmaker offers.

Customer Service

Customer service is one of the most important services to consider when joining a bookmaker. There are many things that you could be asking for an assistant over. This includes betting bonuses, top bookmaker offers, the bonus code, and many more.

Indeed, betting sites will provide you with various ways of contacting the support team, and you can easily find the contact buttons on the home page.

Player-Friendly Terms and Conditions

Generally, any bookmaker offers come with a list of essential prerequisites you need to follow before claiming the best bookmaker offers. 

Indeed, our top 10 betting sites provide you with understandable and precise information about the terms and conditions. This includes the top sportsbook bonuses amount, the wagering requirements, the minimum qualifying deposit amount, and more. 

Withdrawal Time

The withdrawal processing time depends on the selected payment methods. It can take up to 48 hours for any online bookmaker to proceed with your withdrawal. Then, the transaction processing time varies based on the chosen withdrawal option. It can take a few minutes to five business days for the funds to reach your account.

To be one of the top bookmakers means to provide users with instant payments and be a fast withdrawal site. This includes fast and convenient withdrawals. In fact, players are always looking for quick and safe ways to make payments. Indeed, fast withdrawals can help bookmakers draw in a bigger crowd of players to their betting platforms.

Payment Methods

When joining online betting sites, users want to ensure they can make safe payments. In addition, they need to rest assured the operator pays out their funds without any issues. It comes without question that operators will update and provide exciting services and features to attract more customers to their betting site.

Registered players with particular bookmakers can expect to find various payment methods that fall into different categories. These can include:

  • debit cards
  • bank transfers
  • e-wallets, and more.

However, some operators may apply payment restrictions regarding security measurements. As a result, users may not be able to use all the provided payment options.

Moreover, when making online payments, several important aspects must be considered:

  1. Firstly, always check if the brand requires using the same payment method for both deposits and withdrawals.
  2. Be advised that you cannot activate the withdrawal function without prior verification of your betting account.
  3. Furthermore, each payment method comes with a minimum deposit and withdrawal amounts, and all players are required to add them when making payments. Thus, you will not be allowed to add less than the required minimum deposit amount and more than the allowed withdrawal amount.

Live Streaming and Live Betting

With sports betting getting more popular than ever, many online operators implement the live betting feature to make players’ online betting experience more immersive.

Nothing is more thrilling than placing your bets live and watching your favourite team in big competitions like the World Cup, Champions League, etc. The live betting feature lets players make their bets on live events. This is fantastic to see as they can place bets after the match has started rather than just going for the pre-match markets. In addition, each live sports event comes with an array of betting types users can choose from when creating bets.

Moreover, players can watch their favourite teams and place live bets with the live streaming service. It enables players to follow real-time results and wager on updated odds, all that from the comfort of their own homes.

The Odds

First up, the odds the bookmakers set play a considerable role in evaluating various bookmakers. Therefore, the higher the odds are, the potential gains of a punter are increased. In this case, the best betting site UK will regularly offer the most competitive odds on all sports events. And this is one of the essential criteria that our team considers when ranking the top betting sites in the UK.

The Best Betting Offers

With the growing popularity of sports betting, bookmakers offer an extensive list of the sign up offers that await new customers for a good start. So, keeping in mind that to be the best betting site in the UK, the best bookmaker can draw in a bigger crowd of users by offering fair and adequate services. 

Furthermore, there is a wide variety of betting offers available. Indeed, the prerequisites for these betting bonuses may vary depending on the online sports betting site you’re joining. 

Sign Up bonuses

A significant aspect of any player’s decision to join a bookmaker is the high value of a bookie’s sign up offer.

As the name suggests, the bookie sign up offers are generous rewarding programs new players can receive after registering their accounts. Generally, you will need to add a promo code or make a qualifying deposit to activate these betting offers.

 In fact, this type of bonus is known as being the best betting offers online on sports betting markets.

Deposit Matching

The matched deposit bonus is one of the best online betting offers to take advantage of when joining new betting site. The matched deposit bonuses are straightforward. Therefore, the operator will match an equal percentage of your first deposit in the form of bonus funds. 

Indeed, this is one of the top bookmaker bonuses as you can get prizes even up to 200% on your first deposit.

Funds Back

Funds back bonuses are popular in the industry. This betting bonus requires a minimum deposit to claim the offer. Players will get some of their funds back if their bet doesn’t come in. 

Moreover, it is best to check what the funds back bonuses are available on betting markets, as the best betting sites in the UK are punctual in updating the cashback promotions. 

Again, our dedicated page tells you the best betting site UK that offers these betting bonuses.

No Deposit Bonuses

Sometimes, bookmakers offer their customers no deposit bonuses when registering their accounts. This type of betting bonus comes as free bets. As the name suggests, making a deposit isn’t obligatory, and you will indeed receive exciting prizes. 

Just set up your account, place the sign up offers and keep all your winnings.

Free Bets

It is an attractive bookie sign up offer which rewards you with free bets after setting up your account. Furthermore, players will receive free bets after making the qualifying deposit and placing the first bet.

Overall, you can come upon amazing bonuses when joining a particular bookmaker. The best betting site UK will have exciting rewards for both new and existing customers on offer.

Best Bookmaker Offers FAQ

Moreover, if you are interested in getting more details about the best betting site UK, check out these FAQs below.

How Does Betting Work?

Sports betting is when you place your bet on a potential outcome of a particular sports event. Also known as sports predictions, you can place your bet on simple predictions. This includes which team will win the match. Additionally, it can go to something more complicated, such as how many points or goals a team will win. 

However, when joining a particular bookmaker, you’ll need to set up your account, make a deposit, claim top bookmaker bonuses, select the sports event and place your bets. 

What Are the Different Types of Sign up Offers?

Online bookmakers offer various types of betting offers. Therefore, after creating your account with an online bookie, you can benefit from the best bookmaker offers for football betting and other sports, too. 

In this review, we have listed some of the best betting sites UK as well as various types of betting offers.

Where Can I Place a Bet Online?

If you are looking for the best betting site in the UK, read our article above as we mentioned the top betting sites you can join.

Is Gambling Online Legal?

Many countries restrict online betting. However, every sportsbook on our list is licensed and authorised by the Gambling Commission UK. But note that every betting site has its own significant terms and conditions. You can read the prerequisites on their websites once you click through.

What Is the Safest Online Gambling Site?

If you are searching for the best betting site UK, you have come to the right place. Our team has personally looked at all the sportsbooks you see on our list, and we ensure that they are the safest for UK players to bet with.

What Is a Betting Exchange?

A betting exchange is a marketplace where punters can bet on the outcome of a particular sports event. They offer the same opportunities for betting as a sportsbook, with a few differences. As the name suggests, players can bet against each other and set their odds too.

What Should You Look For in a Betting App?

When choosing a betting app, always look for competitive apps that offer various features and services to benefit from during your betting journey. Indeed, this includes high-quality customer service, top bookmaker bonuses, multiple available payment options. 

Also, if you enjoy betting live on your favourite sports events, search for apps that feature live betting and live streaming services as well.

Responsible Gambling

bettingexpert promotes responsible gambling , advocating for measures to help protect bettors online and enhance their gaming experience. To learn more visit our responsible gambling guide.